Life Fitness Introduces Next Generation LeMond RevMaster

SCHILLER PARK, Ill, October 11, 2007 –Life Fitness will unveil a sleek new design for the LeMond® RevMaster® Group Cycling Bike at Club Industry 2007. The new RevMaster raises the bar for group cycling bikes by delivering a true "road bike" experience and being even more durable and easy to service. “The current LeMond RevMaster has an excellent reputation with cycling enthusiasts for its quality road bike experience,” said Bob Quast, vice president of product management for Life Fitness. “This new model features several upgrades that we believe will take its sterling reputation even further with owners and riders.” At first glance, the most noticeable improvement to the LeMond RevMaster is its new industrial design that presents a sleek, sophisticated form in black. The larger, oval tubing on the X-Frame design creates a more solid feel on the bike and greater stability for riders. Intuitive, patent-pending CAM adjustment handles on the seat and handlebar are easy to use, and exercisers can lock in and out of place effortlessly. Users also can adjust the seat and handlebars forward and backwards for added customization and comfort. Enhancing product longevity, the RevMaster’s new flywheel fender houses the brake pad that applies resistance and prevents sweat from getting on the flywheel. The redesigned forged cranks and two-piece bottom bracket cartridge also make the bike easier to maintain. Plus, the location of the RevMaster Pilot transmitter – which measures workout time, distance, cadence and heart rate – was relocated for simple installation and serviceability. Using cadence and heart rate as measurement tools, instructors can design classes to simulate different types of terrain. “Our customers offered feedback on how we could improve this already popular product, and we listened,” Quast said. “This new edition of the LeMond Revmaster will be even easier for riders to enjoy and customers to maintain.” LeMond Fitness produces and sells high-quality group cycling equipment and accessories to the home and commercial health club markets. Its flagship fitness product - the LeMond RevMaster Group Cycling Bike - set a new standard of excellence for group cycling by delivering a true "road bike" experience. The design of the bike combines Greg LeMond's passion for cycling and innovation with exceptional product quality. For more information, visit www.lifefitness.com or call 1-800-634-8637. About Life Fitness Life Fitness, a division of Brunswick Corp. (NYSE: BC), is the global leader in designing and manufacturing a full line of high-quality fitness equipment for commercial and consumer use. It is the largest commercial fitness equipment provider in the world and the only fitness equipment manufacturer that has been providing premium equipment for nearly 30 years. Life Fitness’ cardiovascular and strength-training products, including the renowned Lifecycle exercise bike, are used worldwide in health clubs, fitness centers and wellness facilities, as well as in homes. The company is headquartered near Chicago, in Schiller Park, Ill., and distributes its equipment in more than 120 countries. # # # Life Fitness and Lifecycle are trademarks and/or registered trademarks of Brunswick Corp. © 2007 LeMond Fitness Inc. LeMond and RevMaster are registered trademarks Life Fitness, 5100 River Road, Schiller Park, IL 60176. Phone: 847.288.3300, www.lifefitness.com

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